Bensheim, July 7, 2008 – Sirona (Nasdaq: SIRO), a leading global manufacturer of technologically advanced, high quality dental equipment, introduced the new premium treatment unit TENEO at their Central European Launch Party in Heidelberg’s Print Media Lounge on June 30. 
With its industrial style steel and glass lobby, surrounded by transparent moving stairways, the Print Media Lounge is one of the coolest bars in the region and proved to be the perfect setting for the launch of TENEO. A total of 230 enthusiastic guests, including around 180 dental dealers from Germany, Austria, Switzerland and the BeNeLux countries, admired the timeless design of TENEO when the treatment unit was unveiled.
General practitioners and specialized dentists such as implantologists, who had previously tested the unit, discussed the features of TENEO live on stage. After the presentation the guests had the opportunity to experience for themselves the unique user-friendliness of TENEO. It is the true centerpiece of the digital dental practice, combining patient communications, optimized workflow, and implant and endondontic systems integrated directly into the unit. 
TENEO represents the latest step forward in the digitization of the dental practice and is the ultimate in practice integration. It features industry-leading computer networking capabilities, with standard USB and Ethernet interfaces which facilitate complete practice integration, as well as remote service, diagnostics and the installation of software updates. 
Dental dealers will unveil TENEO in their showrooms as from August. Deliveries to dentists will commence in September. The general public will be able to see TENEO at European dental shows starting this fall.
TENEO is the true centerpiece of the digital dental office
Unveiling TENEO
Getting to know TENEO
Presentation of TENEO
About Sirona Dental Systems, Inc.Recognized as a leading global manufacturer of technologically advanced, high quality dental equipment, Sirona has served equipment dealers and dentists worldwide for more than 130 years. Sirona develops, manufactures, and markets a complete line of dental products, including the CAD/CAM restoration equipment (CEREC), digital and film-based intra-oral, panoramic and cephalometric X-ray imaging systems, dental treatment centers and handpieces.  Visit http://www.sirona.com for more information about Sirona and its products.
This press release and any attachment thereto contains forward-looking information about  Sirona Dental Systems, Inc.’s financial results, guidance and estimates, business prospects, and products and services that involve substantial risks and uncertainties or other factors that may cause actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. You can identify these statements by the use of words such as "may," "could," "estimate," "will," "believe," "anticipate," "think," "intend," "expect," "project," "plan," "target," "forecast", and similar words and expressions which identify forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements are not guarantees of future performance and involve known and unknown risks and uncertainties, and other factors. Readers are cautioned not to place undue reliance on such statements, which speak only as of the date hereof. For a discussion of such risks, uncertainties and other matters that could cause actual results to differ materially, including risks relating to, among other factors, the market for dental product and services, pricing, future sales volume of the Company's products, the possibility of changing economic, market and competitive conditions, dependence on products, dependence on key personnel, technological developments, intense competition, market uncertainties, dependence on distributors, ability to manage growth, dependence on key suppliers, dependence on key members of management, government regulation, acquisitions and affiliations, readers are urged to carefully review and consider various disclosures made by the Company in its Annual Report on Form 10-K and in its reports on Forms 10-Q and 8-K filed with the U.S. Securities and Exchange Commission. The Company assumes no obligation to update any forward-looking statements contained in this document or the attachments to reflect new information or future events or developments after the date any such statement is made.
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